If you’ve no agency experience, no samples, and no previous clients, some of the challenges you’ll face include:
You may then face the terrible day when you have to swallow your pride and start hunting for a J.O.B.
Sadly, few of the books on copywriting or $5,000 courses guide you on how to successfully launch a copywriting career (I should know, as I’ve done a bunch of them).
But they don’t explain how to solve the challenges that decide if a copywriting business lives or dies in the critical first six months.
Even then, many newbie copywriters STRUGGLE for years to earn the bumper paychecks they were promised.
Every week felt like rolling a boulder up a hill, only to see it crashing to the bottom by Monday morning.
On one of my trawls through job sites, I discovered this strange sounding profession called ‘copywriter’.
While I had a degree in English and History and positive feedback on my ‘lucid’ writing style, I didn’t have a jot of copywriting experience.
And cobbled together a basic website on Dreamweaver (back then WordPress was purely for blogs about cats).
Had I known then what I know now, I would have thought twice about quitting my corporate job so eagerly.
Many times I’d wake at 3am and start to panic about where the next project and paycheck would come from…
And whether my friends had been right all along that “nobody is going to pay you to write for them.”
Would I have to swallow my pride, admit defeat, and go back to a dreary office job and monthly paycheck?
and how to ensure projects… Read more…